Peacock Premium Plus: Upgrade Your Streaming on Amazon
Peacock Premium Plus on Amazon arrived as a clear way for Prime Video users to get NBCUniversal’s ad-free tier without switching apps.
The rollout let Prime Video customers subscribe in-app with one bill. It added ad-free viewing, offline downloads, and live local NBC channels to the existing catalog of add-on subscriptions.
This move simplified streaming for many viewers. It bundled content under a single sign-up flow and kept billing inside Prime Video. The package cost matched the service rate at $16.99 per month or $169.99 per year, so fans could choose monthly or yearly plans.
The integration was framed as part of day new agreements between Amazon and Comcast NBCUniversal. Executives said it made content easier to find for fantastic millions customers and offered the looking fastest easiest path to ad-free NBCU entertainment.
For U.S. viewers, the change highlighted how central hubs can reduce apps and streamline subscriptions while keeping familiar playback and profiles across devices.
Peacock Premium Plus on Amazon: What Prime Video customers gained
Prime members gained a faster path to NBCUniversal’s ad-free catalog directly inside Prime Video. This change let users subscribe with one bill and keep playback in a single app.
Ad-free NBCUniversal streaming lands inside Prime Video
Peacock Premium Plus provided ad-free streaming, offline downloads, and live local NBC without a separate login. For many customers, it removed the need to juggle apps.
Availability and timing
The launch arrived in the U.S. as part of expanded agreements comcast nbcu. It made premium plus available where viewers already watch most shows, and it joined a catalog of over 100 subscription options.
Who it’s for
The update suited Prime members seeking the looking fastest easiest way to find new shows, movies, and sports. Month-to-month and annual plans let value-focused customers choose what fits their use.
“Bringing the ad-free tier into Prime Video reduced friction for video customers and simplified checkout,” said a company spokesperson.
- Single billing and one app for playback
- Immediate access to an ad-free service and live local NBC
- Sits among 100 subscription choices for easy discovery
| Benefit | What it means | Who benefits |
|---|---|---|
| Single billing | One invoice inside Prime Video | Prime video customers |
| Ad-free access | Fewer interruptions, offline downloads | Viewers who prefer uninterrupted streaming |
| Consolidated discovery | Compare subscriptions in one hub | Customers managing many services |
| Distribution ties | Built on agreements with Comcast NBCU | Both companies and fantastic millions customers |
What is Peacock Premium Plus and how much does it cost?
The tier combined ad-free viewing, offline downloads, and live local NBC into a single add-on for Prime Video.
Features snapshot
Key benefits include nbcuniversal ad-free streaming across originals, films, next-day TV, news, and sports.
The plan also lets viewers download select titles for offline playback. This is helpful for commuters and travelers.
A standout feature is live local NBC access. That adds real-time news, sports, and event coverage alongside on-demand shows.
Pricing and sign-up
For Prime Video customers, pricing was straightforward: $16.99 per month or $169.99 per year.
The add-on was premium plus available directly inside Prime Video. Users subscribed with in-app checkout and one consolidated bill in the U.S.
- Ad-free catalog and fewer interruptions
- Selectable offline downloads for portability
- Live local NBC for real-time coverage
- One-bill subscription management for prime video customers
| Feature | What it gives | Who benefits | Notes |
|---|---|---|---|
| Ad-free tier | Uninterrupted playback | Viewers who prefer no ads | nbcuniversal ad-free streaming |
| Offline downloads | Watch without data | Travelers, commuters | Select titles only |
| Live local NBC | Real-time news and sports | Local viewers | Adds broadcast coverage |
| In-app checkout | Single billing | Prime members | Manage subscriptions in one place |
“Subscribers could start streaming minutes after subscribing, with profiles and controls managed in one app.”
Inside the Amazon-NBCUniversal partnership: content, devices, and distribution
The expanded deal preserved cross-platform availability, so customers found familiar apps and storefronts where they already watch.
Fire TV continuity
Long-standing agreements fire kept the peacock app continue on available fire devices. This helped households avoid reinstalling or relearning apps.
Universal Pictures Home Entertainment on Prime Video
Universal Pictures Home Entertainment releases remained available to rent or buy in Prime Video. Titles included Jurassic World Rebirth, How to Train Your Dragon, The Bad Guys 2, Gabby’s Dollhouse, Nobody 2, and Downton Abbey: The Grand Finale.
Xfinity X1 and Xumo access
Xfinity X1 and Xumo users kept seamless access. Xfinity Voice Remote voice search made discovery faster for xfinity xumo customers and video customers alike.
Scale, strategy and shared benefits
The agreement fit Prime Video’s role as a storefront and a marketplace. It was part of 100 subscription options that let prime video customers mix services in one place.
“The companies emphasized a working relationship comcast that deepened distribution benefits shared for viewers.”
| Area | What stayed the same | Who benefits |
|---|---|---|
| Device support | Apps kept on available fire devices and X1/Xumo | Devices owners and customers |
| Content commerce | Universal pictures home titles rentable/purchasable | Buyers and renters |
| Discovery | Voice search and consolidated storefront | Prime video customers and video customers |
What this means for streamers in the U.S. going forward
The integration advanced a broader U.S. trend toward aggregation where Prime Video acts as a central marketplace for subscriptions. Viewers gain simpler discovery, consolidated billing, and fewer sign-ins.
For many customers, add-ons like peacock premium plus arrived inside an app they already use daily. That made it easier to choose and keep a subscription without switching interfaces.
The expanded agreements set a template for future bundling efforts. With day new agreements in place, streaming availability and device continuity should arrive faster across live, on-demand, and transactional video.
Overall, the move reinforced how partnership-driven offerings can reduce fragmentation and help customers manage multiple streaming services from a single hub.
